Embossing is a technique for pressing an image onto a material using dies, to create a relief image that is raised above the level of the material. This technique can really make a difference in the visual effect of your beverage label. It can be used to highlight components within your label design, or it can be applied to the entire surface of a label to give it a special look.

Embossing does not interfere with your choice of label shape, size and color, and most importantly, it is very cost-effective.